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The Brisbane Brand Toolkit was launched earlier this year as a resource for businesses and people marketing the Brisbane City Region. The toolkit is the result of a city-wide collaborative effort and is continuously updated with fresh images available for everyone to use for free.
The application has been designed to allow Brisbane businesses and residents to easily draw 'on-message' content, while being inspired by a portfolio of rich visual elements, such as the brand elements, image library, style guide, and colour palette.
Brisbane Marketing encourages you to be creative with the brand assets contained in the Brand Toolkit. We ask that you remain true to the Brisbane - Australia’s New World City brand, which was created by and for the people of Brisbane. The brand elements should be used in an enthusiastic, innovative, vibrant and creative way.
By ensuring a clear and consistent direction across all marketing communications, we can work together in presenting Brisbane as green, sustainable, friendly, multicultural, creative, collaborative, energetic, liveable and progressive - quite simply as... Australia's New World City!
To utilise the Brisbane Brand Toolkit and the exciting range of new images please click here.
If you have any questions or queries, please contact the Brisbane Marketing – Marketing Team on 07 3006 6200 or marketing@brisbanemarketing.com.au.
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