Competitive advantage
An intimate, communal urban landscape framed by lush parklands, The City is home to more than 4,000 businesses, five vibrant shopping precincts, over 1,000 local and international retailers, over 200 thriving restaurants and bars, and an extensive program of events. As a destination for business, shopping, dining, recreation and entertainment, The City brings together a unique mix of elements including:
Business leadership: The City is the engine room of business in Brisbane, where business ventures and innovative ideas grow and prosper. It is the focal point of exchange, interplay and valuable business connections.
Queen Street Mall: The City’s jewel in the crown – the Queen Street Mall – is arguably Australia’s most successful pedestrian mall. The Mall plays host to more than 26 million local, national and international visitors a year, delivering significant economic and social value to Brisbane.
Shopping and fashion: The City is home to more than 1,000 retail stores, including flagship boutiques, international, national and local designers, and numerous shopping centres and arcades.
Wining and dining: The City offers hundreds of dining options with everything from 5 star silver service establishments to café-come-bistros at the renowned Eagle Street precinct, casual alfresco dining at Albert Street, people watching spots on the Queen Street Mall, and fresh food at the weekly Farmers Markets.
Entertainment and nightlife: The City is home to a host of entertainment venues including the Queen Street Mall, Metro Arts, QUT Gardens Theatre, Treasury Casino, Strike Bowling Bar, Birch Carroll & Coyle and Tribal Theatre. An extensive program of events take place in The City each year, including many major events, art exhibitions, festivals, live music gigs and street parades.
Parks and gardens: The City is home to two of Brisbane’s best parks – the Roma Street Parkland and City Botanic Gardens.
History: The City is the one of the most historic destinations in Queensland, with highlights including the oldest building in Brisbane, the Commissariat Store, City Hall, Parliament House and the Anzac Square War Memorial.
Location: The City is the urban heart of Brisbane, uniquely located within walking distance of the South Bank Parklands and cultural precinct, and within close proximity to the thriving shopping and entertainment hub of Fortitude Valley.
Accommodation: The City offers more than 300 accommodation options, ranging from 5 star hotels to backpacker hostels and family-friendly motels. As the central accommodation hub for visitors, The City plays host to thousands of interstate and international tourists each year.
Accessibility: The City is the central hub of Brisbane’s extensive public transport network. It’s home to Central Station, the Roma Street Transit Centre, the Queen Street and King George Square bus stations and the free CityLoop bus service. In addition, The City houses CityCat and CityFerry terminals, CityCycle bicycle stations and an extensive network of bikeways, boardwalks and pedestrian paths.